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Dassault snaps up RTT

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Dassault Systèmes has announced the signing of an acquisition agreement for an 84 per cent interest in Realtime Technology (RTT), the provider of professional high-end 3D visualisation software, marketing solutions and computer generated imagery services.

This acquisition of Munich-based RTT will include its software division, known for its DeltaGen, PictureBook, POS Configurator and other solutions, and its marketing consulting services. It will also include subsidiary Bunkspeed, with its line of powerful and intuitive rendering software. RTT’s list of customers includes Hugo Boss, Adidas, Airbus, Audi, BMW, Daimler, Electrolux, Eurocopter, Ferrari, General Motors, Harley-Davidson, Nissan, Porsche, The North Face, Toyota and Volkswagen.

'Our clients express a growing need to fully exploit their 3D digital assets, to transform their marketing and sales as part of their ultimate customer experience. The people at RTT have demonstrated remarkable talents in delivering innovative solutions to their clients,' said Bernard Charlès, president & CEO of Dassault Systèmes.

'The Dassault Systèmes 3DExperience strategy immediately resonated with RTT, especially because we both believe in 3D as a valuable media,' said Ludwig Fuchs, co-founder and CEO at RTT.  'Combining our respective solution portfolios and service expertise will be a milestone for industry business transformation. Bernard and I have a common belief:  3DExperience starts with the consumer and ends with the consumer. We will continue this evolution together.'